We'd need Herald actions "Watch project" and "Subscribe project". (The latter is less important, but I guess they are both similar, so it may be done at once.)
It is more flexible than having to edit the Herald rule "subscribe me to every single task, but avoid these projects: ..., ..., ..." not speaking about false subscriptions cruft in every single task.
(We have several users, who want to be notified on either every single task or majority of tasks with an exception of certain projects.)