diff --git a/src/__phutil_library_map__.php b/src/__phutil_library_map__.php
--- a/src/__phutil_library_map__.php
+++ b/src/__phutil_library_map__.php
@@ -5770,6 +5770,7 @@
     'PhutilRemarkupEngine' => 'infrastructure/markup/remarkup/PhutilRemarkupEngine.php',
     'PhutilRemarkupEngineTestCase' => 'infrastructure/markup/remarkup/__tests__/PhutilRemarkupEngineTestCase.php',
     'PhutilRemarkupEscapeRemarkupRule' => 'infrastructure/markup/markuprule/PhutilRemarkupEscapeRemarkupRule.php',
+    'PhutilRemarkupEvalRule' => 'infrastructure/markup/markuprule/PhutilRemarkupEvalRule.php',
     'PhutilRemarkupHeaderBlockRule' => 'infrastructure/markup/blockrule/PhutilRemarkupHeaderBlockRule.php',
     'PhutilRemarkupHighlightRule' => 'infrastructure/markup/markuprule/PhutilRemarkupHighlightRule.php',
     'PhutilRemarkupHorizontalRuleBlockRule' => 'infrastructure/markup/blockrule/PhutilRemarkupHorizontalRuleBlockRule.php',
@@ -12770,6 +12771,7 @@
     'PhutilRemarkupEngine' => 'PhutilMarkupEngine',
     'PhutilRemarkupEngineTestCase' => 'PhutilTestCase',
     'PhutilRemarkupEscapeRemarkupRule' => 'PhutilRemarkupRule',
+    'PhutilRemarkupEvalRule' => 'PhutilRemarkupRule',
     'PhutilRemarkupHeaderBlockRule' => 'PhutilRemarkupBlockRule',
     'PhutilRemarkupHighlightRule' => 'PhutilRemarkupRule',
     'PhutilRemarkupHorizontalRuleBlockRule' => 'PhutilRemarkupBlockRule',
diff --git a/src/infrastructure/markup/PhabricatorMarkupEngine.php b/src/infrastructure/markup/PhabricatorMarkupEngine.php
--- a/src/infrastructure/markup/PhabricatorMarkupEngine.php
+++ b/src/infrastructure/markup/PhabricatorMarkupEngine.php
@@ -504,6 +504,7 @@
 
     $rules = array();
     $rules[] = new PhutilRemarkupEscapeRemarkupRule();
+    $rules[] = new PhutilRemarkupEvalRule();
     $rules[] = new PhutilRemarkupMonospaceRule();
 
 
diff --git a/src/infrastructure/markup/markuprule/PhutilRemarkupEvalRule.php b/src/infrastructure/markup/markuprule/PhutilRemarkupEvalRule.php
new file mode 100644
--- /dev/null
+++ b/src/infrastructure/markup/markuprule/PhutilRemarkupEvalRule.php
@@ -0,0 +1,97 @@
+<?php
+
+final class PhutilRemarkupEvalRule extends PhutilRemarkupRule {
+
+  const KEY_EVAL = 'eval';
+
+  public function getPriority() {
+    return 50;
+  }
+
+  public function apply($text) {
+    return preg_replace_callback(
+      '/\${{{(.+?)}}}/',
+      array($this, 'newExpressionToken'),
+      $text);
+  }
+
+  public function newExpressionToken(array $matches) {
+    $expression = $matches[1];
+
+    if (!$this->isFlatText($expression)) {
+      return $matches[0];
+    }
+
+    $engine = $this->getEngine();
+    $token = $engine->storeText($expression);
+
+    $list_key = self::KEY_EVAL;
+    $expression_list = $engine->getTextMetadata($list_key, array());
+
+    $expression_list[] = array(
+      'token' => $token,
+      'expression' => $expression,
+    );
+
+    $engine->setTextMetadata($list_key, $expression_list);
+
+    return $token;
+  }
+
+  public function didMarkupText() {
+    $engine = $this->getEngine();
+
+    $list_key = self::KEY_EVAL;
+    $expression_list = $engine->getTextMetadata($list_key, array());
+
+    foreach ($expression_list as $expression_item) {
+      $token = $expression_item['token'];
+      $expression = $expression_item['expression'];
+
+      $result = $this->evaluateExpression($expression);
+
+      $engine->overwriteStoredText($token, $result);
+    }
+  }
+
+  private function evaluateExpression($expression) {
+    static $string_map;
+
+    if ($string_map === null) {
+      $string_map = array(
+        'strings' => array(
+          'platform' => array(
+            'server' => array(
+              'name' => pht('Phabricator'),
+              'path' => pht('phabricator/'),
+            ),
+            'client' => array(
+              'name' => pht('Arcanist'),
+              'path' => pht('arcanist/'),
+            ),
+          ),
+        ),
+      );
+    }
+
+    $parts = explode('.', $expression);
+
+    $cursor = $string_map;
+    foreach ($parts as $part) {
+      if (isset($cursor[$part])) {
+        $cursor = $cursor[$part];
+      } else {
+        break;
+      }
+    }
+
+    if (is_string($cursor)) {
+      return $cursor;
+    }
+
+    return pht(
+      '<Failed to evaluate expression "%s".>',
+      $expression);
+  }
+
+}