diff --git a/resources/sql/autopatches/20161115.phamepost.02.header.sql b/resources/sql/autopatches/20161115.phamepost.02.header.sql
new file mode 100644
--- /dev/null
+++ b/resources/sql/autopatches/20161115.phamepost.02.header.sql
@@ -0,0 +1,2 @@
+ALTER TABLE {$NAMESPACE}_phame.phame_post
+  ADD headerImagePHID VARBINARY(64);
diff --git a/src/__phutil_library_map__.php b/src/__phutil_library_map__.php
--- a/src/__phutil_library_map__.php
+++ b/src/__phutil_library_map__.php
@@ -4085,6 +4085,7 @@
     'PhamePostEditEngine' => 'applications/phame/editor/PhamePostEditEngine.php',
     'PhamePostEditor' => 'applications/phame/editor/PhamePostEditor.php',
     'PhamePostFulltextEngine' => 'applications/phame/search/PhamePostFulltextEngine.php',
+    'PhamePostHeaderPictureController' => 'applications/phame/controller/post/PhamePostHeaderPictureController.php',
     'PhamePostHistoryController' => 'applications/phame/controller/post/PhamePostHistoryController.php',
     'PhamePostListController' => 'applications/phame/controller/post/PhamePostListController.php',
     'PhamePostListView' => 'applications/phame/view/PhamePostListView.php',
@@ -9324,6 +9325,7 @@
     'PhamePostEditEngine' => 'PhabricatorEditEngine',
     'PhamePostEditor' => 'PhabricatorApplicationTransactionEditor',
     'PhamePostFulltextEngine' => 'PhabricatorFulltextEngine',
+    'PhamePostHeaderPictureController' => 'PhamePostController',
     'PhamePostHistoryController' => 'PhamePostController',
     'PhamePostListController' => 'PhamePostController',
     'PhamePostListView' => 'AphrontTagView',
diff --git a/src/applications/phame/application/PhabricatorPhameApplication.php b/src/applications/phame/application/PhabricatorPhameApplication.php
--- a/src/applications/phame/application/PhabricatorPhameApplication.php
+++ b/src/applications/phame/application/PhabricatorPhameApplication.php
@@ -53,6 +53,7 @@
           'preview/' => 'PhabricatorMarkupPreviewController',
           'move/(?P<id>\d+)/' => 'PhamePostMoveController',
           'archive/(?P<id>\d+)/' => 'PhamePostArchiveController',
+          'header/(?P<id>[1-9]\d*)/' => 'PhamePostHeaderPictureController',
         ),
         'blog/' => array(
           '(?:query/(?P<queryKey>[^/]+)/)?' => 'PhameBlogListController',
diff --git a/src/applications/phame/controller/PhameLiveController.php b/src/applications/phame/controller/PhameLiveController.php
--- a/src/applications/phame/controller/PhameLiveController.php
+++ b/src/applications/phame/controller/PhameLiveController.php
@@ -90,6 +90,7 @@
     if (strlen($post_id)) {
       $post_query = id(new PhamePostQuery())
         ->setViewer($viewer)
+        ->needHeaderImage(true)
         ->withIDs(array($post_id));
 
       if ($blog) {
diff --git a/src/applications/phame/controller/post/PhamePostHeaderPictureController.php b/src/applications/phame/controller/post/PhamePostHeaderPictureController.php
new file mode 100644
--- /dev/null
+++ b/src/applications/phame/controller/post/PhamePostHeaderPictureController.php
@@ -0,0 +1,136 @@
+<?php
+
+final class PhamePostHeaderPictureController
+  extends PhamePostController {
+
+  public function handleRequest(AphrontRequest $request) {
+    $viewer = $request->getViewer();
+    $id = $request->getURIData('id');
+
+    $post = id(new PhamePostQuery())
+      ->setViewer($viewer)
+      ->withIDs(array($id))
+      ->needHeaderImage(true)
+      ->requireCapabilities(
+        array(
+          PhabricatorPolicyCapability::CAN_VIEW,
+          PhabricatorPolicyCapability::CAN_EDIT,
+        ))
+      ->executeOne();
+    if (!$post) {
+      return new Aphront404Response();
+    }
+
+    $post_uri = '/phame/post/view/'.$id;
+
+    $supported_formats = PhabricatorFile::getTransformableImageFormats();
+    $e_file = true;
+    $errors = array();
+    $delete_header = ($request->getInt('delete') == 1);
+
+    if ($request->isFormPost()) {
+      if ($request->getFileExists('header')) {
+        $file = PhabricatorFile::newFromPHPUpload(
+          $_FILES['header'],
+          array(
+            'authorPHID' => $viewer->getPHID(),
+            'canCDN' => true,
+          ));
+      } else if (!$delete_header) {
+        $e_file = pht('Required');
+        $errors[] = pht(
+          'You must choose a file when uploading a new post header.');
+      }
+
+      if (!$errors && !$delete_header) {
+        if (!$file->isTransformableImage()) {
+          $e_file = pht('Not Supported');
+          $errors[] = pht(
+            'This server only supports these image formats: %s.',
+            implode(', ', $supported_formats));
+        }
+      }
+
+      if (!$errors) {
+        if ($delete_header) {
+          $new_value = null;
+        } else {
+          $file->attachToObject($post->getPHID());
+          $new_value = $file->getPHID();
+        }
+
+        $xactions = array();
+        $xactions[] = id(new PhamePostTransaction())
+          ->setTransactionType(PhamePostTransaction::TYPE_HEADERIMAGE)
+          ->setNewValue($new_value);
+
+        $editor = id(new PhamePostEditor())
+          ->setActor($viewer)
+          ->setContentSourceFromRequest($request)
+          ->setContinueOnMissingFields(true)
+          ->setContinueOnNoEffect(true);
+
+        $editor->applyTransactions($post, $xactions);
+
+        return id(new AphrontRedirectResponse())->setURI($post_uri);
+      }
+    }
+
+    $title = pht('Edit Post Header');
+
+    $upload_form = id(new AphrontFormView())
+      ->setUser($viewer)
+      ->setEncType('multipart/form-data')
+      ->appendChild(
+        id(new AphrontFormFileControl())
+          ->setName('header')
+          ->setLabel(pht('Upload Header'))
+          ->setError($e_file)
+          ->setCaption(
+            pht('Supported formats: %s', implode(', ', $supported_formats))))
+      ->appendChild(
+        id(new AphrontFormCheckboxControl())
+          ->setName('delete')
+          ->setLabel(pht('Delete Header'))
+          ->addCheckbox(
+            'delete',
+            1,
+            null,
+            null))
+      ->appendChild(
+        id(new AphrontFormSubmitControl())
+          ->addCancelButton($post_uri)
+          ->setValue(pht('Upload Header')));
+
+    $upload_box = id(new PHUIObjectBoxView())
+      ->setHeaderText(pht('Upload New Header'))
+      ->setBackground(PHUIObjectBoxView::BLUE_PROPERTY)
+      ->setForm($upload_form);
+
+    $crumbs = $this->buildApplicationCrumbs();
+    $crumbs->addTextCrumb(
+      $post->getTitle(),
+      $this->getApplicationURI('post/view/'.$id));
+    $crumbs->addTextCrumb(pht('Post Header'));
+    $crumbs->setBorder(true);
+
+    $header = id(new PHUIHeaderView())
+      ->setHeader(pht('Edit Post Header'))
+      ->setHeaderIcon('fa-camera');
+
+    $view = id(new PHUITwoColumnView())
+      ->setHeader($header)
+      ->setFooter(array(
+        $upload_box,
+      ));
+
+    return $this->newPage()
+      ->setTitle($title)
+      ->setCrumbs($crumbs)
+      ->appendChild(
+        array(
+          $view,
+      ));
+
+  }
+}
diff --git a/src/applications/phame/controller/post/PhamePostViewController.php b/src/applications/phame/controller/post/PhamePostViewController.php
--- a/src/applications/phame/controller/post/PhamePostViewController.php
+++ b/src/applications/phame/controller/post/PhamePostViewController.php
@@ -19,9 +19,11 @@
     $is_external = $this->getIsExternal();
 
     $header = id(new PHUIHeaderView())
-      ->setHeader($post->getTitle())
+      ->addClass('phame-header-bar')
       ->setUser($viewer);
 
+    $hero = $this->buildPhamePostHeader($post);
+
     if (!$is_external) {
       $actions = $this->renderActions($post);
       $header->setPolicyObject($post);
@@ -167,6 +169,7 @@
       ->setCrumbs($crumbs)
       ->appendChild(
         array(
+          $hero,
           $document,
           $about,
           $properties,
@@ -206,6 +209,13 @@
 
     $actions->addAction(
       id(new PhabricatorActionView())
+        ->setIcon('fa-camera-retro')
+        ->setHref($this->getApplicationURI('post/header/'.$id.'/'))
+        ->setName(pht('Edit Header Image'))
+        ->setDisabled(!$can_edit));
+
+    $actions->addAction(
+      id(new PhabricatorActionView())
         ->setIcon('fa-arrows')
         ->setHref($this->getApplicationURI('post/move/'.$id.'/'))
         ->setName(pht('Move Post'))
@@ -307,4 +317,33 @@
     return array(head($prev), head($next));
   }
 
+  private function buildPhamePostHeader(
+    PhamePost $post) {
+
+    $image = null;
+    if ($post->getHeaderImagePHID()) {
+      $image = phutil_tag(
+        'div',
+        array(
+          'class' => 'phame-header-hero',
+        ),
+        phutil_tag(
+          'img',
+          array(
+            'src'     => $post->getHeaderImageURI(),
+            'class'   => 'phame-header-image',
+          )));
+    }
+
+    $title = phutil_tag_div('phame-header-title', $post->getTitle());
+    $subtitle = null;
+    if ($post->getSubtitle()) {
+      $subtitle = phutil_tag_div('phame-header-subtitle', $post->getSubtitle());
+    }
+
+    return phutil_tag_div(
+      'phame-mega-header', array($image, $title, $subtitle));
+
+  }
+
 }
diff --git a/src/applications/phame/editor/PhamePostEditor.php b/src/applications/phame/editor/PhamePostEditor.php
--- a/src/applications/phame/editor/PhamePostEditor.php
+++ b/src/applications/phame/editor/PhamePostEditor.php
@@ -19,6 +19,7 @@
     $types[] = PhamePostTransaction::TYPE_SUBTITLE;
     $types[] = PhamePostTransaction::TYPE_BODY;
     $types[] = PhamePostTransaction::TYPE_VISIBILITY;
+    $types[] = PhamePostTransaction::TYPE_HEADERIMAGE;
     $types[] = PhabricatorTransactions::TYPE_COMMENT;
 
     return $types;
@@ -39,6 +40,8 @@
         return $object->getBody();
       case PhamePostTransaction::TYPE_VISIBILITY:
         return $object->getVisibility();
+      case PhamePostTransaction::TYPE_HEADERIMAGE:
+        return $object->getHeaderImagePHID();
     }
   }
 
@@ -51,6 +54,7 @@
       case PhamePostTransaction::TYPE_SUBTITLE:
       case PhamePostTransaction::TYPE_BODY:
       case PhamePostTransaction::TYPE_VISIBILITY:
+      case PhamePostTransaction::TYPE_HEADERIMAGE:
       case PhamePostTransaction::TYPE_BLOG:
         return $xaction->getNewValue();
     }
@@ -69,6 +73,8 @@
         return $object->setBody($xaction->getNewValue());
       case PhamePostTransaction::TYPE_BLOG:
         return $object->setBlogPHID($xaction->getNewValue());
+      case PhamePostTransaction::TYPE_HEADERIMAGE:
+        return $object->setHeaderImagePHID($xaction->getNewValue());
       case PhamePostTransaction::TYPE_VISIBILITY:
         if ($xaction->getNewValue() == PhameConstants::VISIBILITY_DRAFT) {
           $object->setDatePublished(0);
@@ -93,6 +99,7 @@
       case PhamePostTransaction::TYPE_SUBTITLE:
       case PhamePostTransaction::TYPE_BODY:
       case PhamePostTransaction::TYPE_VISIBILITY:
+      case PhamePostTransaction::TYPE_HEADERIMAGE:
       case PhamePostTransaction::TYPE_BLOG:
         return;
     }
diff --git a/src/applications/phame/query/PhamePostQuery.php b/src/applications/phame/query/PhamePostQuery.php
--- a/src/applications/phame/query/PhamePostQuery.php
+++ b/src/applications/phame/query/PhamePostQuery.php
@@ -9,6 +9,8 @@
   private $publishedAfter;
   private $phids;
 
+  private $needHeaderImage;
+
   public function withIDs(array $ids) {
     $this->ids = $ids;
     return $this;
@@ -39,6 +41,11 @@
     return $this;
   }
 
+  public function needHeaderImage($need) {
+    $this->needHeaderImage = $need;
+    return $this;
+  }
+
   public function newResultObject() {
     return new PhamePost();
   }
@@ -71,6 +78,28 @@
       $post->attachBlog($blog);
     }
 
+    if ($this->needHeaderImage) {
+      $file_phids = mpull($posts, 'getHeaderImagePHID');
+      $file_phids = array_filter($file_phids);
+      if ($file_phids) {
+        $files = id(new PhabricatorFileQuery())
+          ->setParentQuery($this)
+          ->setViewer($this->getViewer())
+          ->withPHIDs($file_phids)
+          ->execute();
+        $files = mpull($files, null, 'getPHID');
+      } else {
+        $files = array();
+      }
+
+      foreach ($posts as $post) {
+        $file = idx($files, $post->getHeaderImagePHID());
+        if ($file) {
+          $post->attachHeaderImageFile($file);
+        }
+      }
+    }
+
     return $posts;
   }
 
diff --git a/src/applications/phame/storage/PhamePost.php b/src/applications/phame/storage/PhamePost.php
--- a/src/applications/phame/storage/PhamePost.php
+++ b/src/applications/phame/storage/PhamePost.php
@@ -26,8 +26,10 @@
   protected $datePublished;
   protected $blogPHID;
   protected $mailKey;
+  protected $headerImagePHID;
 
   private $blog = self::ATTACHABLE;
+  private $headerImageFile = self::ATTACHABLE;
 
   public static function initializePost(
     PhabricatorUser $blogger,
@@ -127,6 +129,7 @@
         'phameTitle' => 'sort64?',
         'visibility' => 'uint32',
         'mailKey' => 'bytes20',
+        'headerImagePHID' => 'phid?',
 
         // T6203/NULLABILITY
         // These seem like they should always be non-null?
@@ -172,6 +175,19 @@
     return PhabricatorSlug::normalizeProjectSlug($this->getTitle(), true);
   }
 
+  public function getHeaderImageURI() {
+    return $this->getHeaderImageFile()->getBestURI();
+  }
+
+  public function attachHeaderImageFile(PhabricatorFile $file) {
+    $this->headerImageFile = $file;
+    return $this;
+  }
+
+  public function getHeaderImageFile() {
+    return $this->assertAttached($this->headerImageFile);
+  }
+
 
 /* -(  PhabricatorPolicyInterface Implementation  )-------------------------- */
 
diff --git a/src/applications/phame/storage/PhamePostTransaction.php b/src/applications/phame/storage/PhamePostTransaction.php
--- a/src/applications/phame/storage/PhamePostTransaction.php
+++ b/src/applications/phame/storage/PhamePostTransaction.php
@@ -7,6 +7,7 @@
   const TYPE_SUBTITLE         = 'phame.post.subtitle';
   const TYPE_BODY             = 'phame.post.body';
   const TYPE_VISIBILITY       = 'phame.post.visibility';
+  const TYPE_HEADERIMAGE      = 'phame.post.headerimage';
   const TYPE_BLOG             = 'phame.post.blog';
 
   const MAILTAG_CONTENT       = 'phame-post-content';
@@ -71,6 +72,9 @@
       case PhabricatorTransactions::TYPE_CREATE:
         return 'fa-plus';
       break;
+      case self::TYPE_HEADERIMAGE:
+        return 'fa-camera-retro';
+      break;
       case self::TYPE_VISIBILITY:
         if ($new == PhameConstants::VISIBILITY_PUBLISHED) {
           return 'fa-globe';
@@ -156,6 +160,11 @@
           '%s updated the blog post.',
           $this->renderHandleLink($author_phid));
         break;
+      case self::TYPE_HEADERIMAGE:
+        return pht(
+          '%s updated the header image.',
+          $this->renderHandleLink($author_phid));
+        break;
       case self::TYPE_VISIBILITY:
         if ($new == PhameConstants::VISIBILITY_DRAFT) {
           return pht(
@@ -222,6 +231,12 @@
           $this->renderHandleLink($author_phid),
           $this->renderHandleLink($object_phid));
         break;
+      case self::TYPE_HEADERIMAGE:
+        return pht(
+          '%s updated the header image for post %s.',
+          $this->renderHandleLink($author_phid),
+          $this->renderHandleLink($object_phid));
+        break;
       case self::TYPE_VISIBILITY:
         if ($new == PhameConstants::VISIBILITY_DRAFT) {
           return pht(