diff --git a/resources/celerity/map.php b/resources/celerity/map.php
--- a/resources/celerity/map.php
+++ b/resources/celerity/map.php
@@ -10,7 +10,7 @@
     'conpherence.pkg.css' => 'cea72e09',
     'conpherence.pkg.js' => '6249a1cf',
     'core.pkg.css' => '46d588e4',
-    'core.pkg.js' => '2d9fc958',
+    'core.pkg.js' => 'c41f6e0a',
     'darkconsole.pkg.js' => 'e7393ebb',
     'differential.pkg.css' => 'e1d704ce',
     'differential.pkg.js' => '634399e9',
@@ -425,7 +425,7 @@
     'rsrc/image/texture/table_header_hover.png' => '038ec3b9',
     'rsrc/image/texture/table_header_tall.png' => 'd56b434f',
     'rsrc/js/application/aphlict/Aphlict.js' => '5359e785',
-    'rsrc/js/application/aphlict/behavior-aphlict-dropdown.js' => '49e20786',
+    'rsrc/js/application/aphlict/behavior-aphlict-dropdown.js' => '121a9c4c',
     'rsrc/js/application/aphlict/behavior-aphlict-listen.js' => 'fb20ac8d',
     'rsrc/js/application/aphlict/behavior-aphlict-status.js' => '5e2634b9',
     'rsrc/js/application/aphlict/behavior-desktop-notifications-control.js' => 'edd1ba66',
@@ -530,6 +530,7 @@
     'rsrc/js/core/Busy.js' => '59a7976a',
     'rsrc/js/core/DragAndDropFileUpload.js' => '58dea2fa',
     'rsrc/js/core/DraggableList.js' => '5a13c79f',
+    'rsrc/js/core/Favicon.js' => '1fe2510c',
     'rsrc/js/core/FileUpload.js' => '680ea2c8',
     'rsrc/js/core/Hovercard.js' => '1bd28176',
     'rsrc/js/core/KeyboardShortcut.js' => '1ae869f2',
@@ -539,7 +540,7 @@
     'rsrc/js/core/Prefab.js' => 'cfd23f37',
     'rsrc/js/core/ShapedRequest.js' => '7cbe244b',
     'rsrc/js/core/TextAreaUtils.js' => '320810c8',
-    'rsrc/js/core/Title.js' => 'df5e11d2',
+    'rsrc/js/core/Title.js' => '4de96d86',
     'rsrc/js/core/ToolTip.js' => '6323f942',
     'rsrc/js/core/behavior-active-nav.js' => 'e379b58e',
     'rsrc/js/core/behavior-audio-source.js' => '59b251eb',
@@ -648,7 +649,7 @@
     'inline-comment-summary-css' => '51efda3a',
     'javelin-aphlict' => '5359e785',
     'javelin-behavior' => '61cbc29a',
-    'javelin-behavior-aphlict-dropdown' => '49e20786',
+    'javelin-behavior-aphlict-dropdown' => '121a9c4c',
     'javelin-behavior-aphlict-listen' => 'fb20ac8d',
     'javelin-behavior-aphlict-status' => '5e2634b9',
     'javelin-behavior-aphront-basic-tokenizer' => 'b3a4b884',
@@ -846,6 +847,7 @@
     'phabricator-drag-and-drop-file-upload' => '58dea2fa',
     'phabricator-draggable-list' => '5a13c79f',
     'phabricator-fatal-config-template-css' => '8f18fa41',
+    'phabricator-favicon' => '1fe2510c',
     'phabricator-feed-css' => 'ecd4ec57',
     'phabricator-file-upload' => '680ea2c8',
     'phabricator-filetree-view-css' => 'fccf9f82',
@@ -867,7 +869,7 @@
     'phabricator-source-code-view-css' => 'cbeef983',
     'phabricator-standard-page-view' => '79176f5a',
     'phabricator-textareautils' => '320810c8',
-    'phabricator-title' => 'df5e11d2',
+    'phabricator-title' => '4de96d86',
     'phabricator-tooltip' => '6323f942',
     'phabricator-ui-example-css' => '528b19de',
     'phabricator-uiexample-javelin-view' => 'd4a14807',
@@ -1071,6 +1073,17 @@
       'javelin-vector',
       'phuix-autocomplete',
     ),
+    '121a9c4c' => array(
+      'javelin-behavior',
+      'javelin-request',
+      'javelin-stratcom',
+      'javelin-vector',
+      'javelin-dom',
+      'javelin-uri',
+      'javelin-behavior-device',
+      'phabricator-title',
+      'phabricator-favicon',
+    ),
     '12884df9' => array(
       'javelin-behavior',
       'javelin-stratcom',
@@ -1139,6 +1152,10 @@
       'javelin-uri',
       'javelin-routable',
     ),
+    '1fe2510c' => array(
+      'javelin-install',
+      'javelin-dom',
+    ),
     '21df4ff5' => array(
       'javelin-install',
       'javelin-workboard-card',
@@ -1287,16 +1304,6 @@
       'javelin-dom',
       'javelin-stratcom',
     ),
-    '49e20786' => array(
-      'javelin-behavior',
-      'javelin-request',
-      'javelin-stratcom',
-      'javelin-vector',
-      'javelin-dom',
-      'javelin-uri',
-      'javelin-behavior-device',
-      'phabricator-title',
-    ),
     '4a021c10' => array(
       'javelin-install',
       'javelin-util',
@@ -1318,6 +1325,10 @@
       'javelin-uri',
       'phabricator-notification',
     ),
+    '4de96d86' => array(
+      'javelin-install',
+      'phabricator-favicon',
+    ),
     '4e3e79a6' => array(
       'javelin-behavior',
       'javelin-stratcom',
@@ -2092,9 +2103,6 @@
       'javelin-typeahead-ondemand-source',
       'javelin-dom',
     ),
-    'df5e11d2' => array(
-      'javelin-install',
-    ),
     'e0ec7f2f' => array(
       'javelin-behavior',
       'javelin-dom',
diff --git a/src/view/page/PhabricatorBarePageView.php b/src/view/page/PhabricatorBarePageView.php
--- a/src/view/page/PhabricatorBarePageView.php
+++ b/src/view/page/PhabricatorBarePageView.php
@@ -111,11 +111,12 @@
           '/rsrc/favicons/apple-touch-icon-152x152.png'),
       ));
 
-    $apple_tag = phutil_tag(
-      'meta',
+    $favicon_tag = phutil_tag(
+      'link',
       array(
-        'name' => 'apple-mobile-web-app-status-bar-style',
-        'content' => 'black-translucent',
+        'id' => 'favicon',
+        'rel' => 'shortcut icon',
+        'href' => '/favicon.ico', // celerity doesn't work on ico ?
       ));
 
     $referrer_tag = phutil_tag(
@@ -146,7 +147,7 @@
       $icon_tag_76,
       $icon_tag_120,
       $icon_tag_152,
-      $apple_tag,
+      $favicon_tag,
       $referrer_tag,
       CelerityStaticResourceResponse::renderInlineScript(
         $framebust.jsprintf('window.__DEV__=%d;', ($developer ? 1 : 0))),
diff --git a/webroot/rsrc/js/application/aphlict/behavior-aphlict-dropdown.js b/webroot/rsrc/js/application/aphlict/behavior-aphlict-dropdown.js
--- a/webroot/rsrc/js/application/aphlict/behavior-aphlict-dropdown.js
+++ b/webroot/rsrc/js/application/aphlict/behavior-aphlict-dropdown.js
@@ -8,6 +8,7 @@
  *           javelin-uri
  *           javelin-behavior-device
  *           phabricator-title
+ *           phabricator-favicon
  */
 
 JX.behavior('aphlict-dropdown', function(config, statics) {
diff --git a/webroot/rsrc/js/core/Favicon.js b/webroot/rsrc/js/core/Favicon.js
new file mode 100644
--- /dev/null
+++ b/webroot/rsrc/js/core/Favicon.js
@@ -0,0 +1,35 @@
+/**
+ * @provides phabricator-favicon
+ * @requires javelin-install
+ *           javelin-dom
+ */
+JX.install('Favicon', {
+  statics: {
+    _favicon: null,
+
+    setFavicon: function(favicon) {
+      var self = JX.Favicon;
+      self._favicon = favicon;
+      self._update();
+    },
+
+    _update: function() {
+      var self = JX.Favicon;
+      var cur_favicon = JX.$('favicon');
+
+      if (self._favicon === null) {
+        self._favicon = cur_favicon.href;
+      }
+
+      var new_favicon = JX.$N(
+        'link',
+        {href: self._favicon,
+           id: 'favicon',
+          rel: 'shortcut icon',
+        });
+
+      JX.DOM.replace(cur_favicon, new_favicon);
+
+    }
+  }
+});
diff --git a/webroot/rsrc/js/core/Title.js b/webroot/rsrc/js/core/Title.js
--- a/webroot/rsrc/js/core/Title.js
+++ b/webroot/rsrc/js/core/Title.js
@@ -1,7 +1,7 @@
 /**
- * @requires javelin-install
  * @provides phabricator-title
- * @javelin
+ * @requires javelin-install
+ *           phabricator-favicon
  */
 
 /**
@@ -11,9 +11,15 @@
   statics: {
     _counts: {},
     _title: null,
+    _favicon: null,
 
     setCount: function(k, v) {
       var self = JX.Title;
+      if ((k == 'messages') && (v)) {
+        self._favicon = '/rsrc/favicons/red/favicon.ico';
+      } else {
+        self._favicon = '/favicon.ico';
+      }
       self._counts[k] = v;
       self._update();
     },
@@ -44,6 +50,11 @@
       }
 
       document.title = title;
+
+      if (self._favicon) {
+        JX.Favicon.setFavicon(self._favicon);
+      }
+
     }
   }
 });